Jasmine Tea Bases Emerge as Top Industry Trend
According to the April 2026 Tea & Coffee Industry Report, jasmine tea bases have officially become the most popular ingredient trend in the sector. The delicate floral profile is being widely adopted by leading brands to create refreshing, lighter beverage options that cater to the “Oriental Aesthetics” demand among urban consumers.
Molly Tea (茉莉奶白) Launches “Little Zero Crisp” Snack Series
Jasmine tea specialist Molly Tea (茉莉奶白) has expanded its product portfolio with the launch of the “Little Zero Crisp” (小零脆) snack series. This move highlights the brand’s strategy to increase average order value (AOV) by offering high-quality, branded snacks that complement its core floral milk tea offerings.
(Molly Tea (茉莉奶白) Brand Aesthetics)
ChaPanda (茶百道) Releases Retro Telephone-Style Earphone Peripheral
ChaPanda (茶百道) has unveiled a creative “Retro Telephone” earphone peripheral. Priced at 24.9 RMB, the functional accessory supports both music and calls, blending brand IP with functional lifestyle tech to drive engagement and physical store traffic among Gen-Z fans.
Häagen-Dazs (哈根达斯) to Franchise Mainland China Stores to Ningji (柠季)
In a major strategic shift, General Mills is reportedly handing over the operational management of Häagen-Dazs (哈根达斯) retail stores in mainland China to the lemon tea brand Ningji (柠季) (also known as Lemon Season). This partnership aims to leverage Ningji’s localized expansion expertise to accelerate Häagen-Dazs’ footprint in the Chinese market.
(Häagen-Dazs (哈根达斯) Mainland China Store)
Heytea (喜茶) Partners with People’s Art Publishing House
Heytea (喜茶) has collaborated with the prestigious People’s Art Publishing House (人民美术出版社) to launch the “Ren Mei Xi Shi” (人美喜事) customized gift sets. The collaboration celebrates traditional Chinese art through modern beverage packaging, further reinforcing Heytea’s commitment to cultural storytelling.
(Heytea (喜茶) Cultural Collaboration Gift Set)
Cotti Coffee (库迪咖啡) Announces Nationwide Raw Material Upgrade
Cotti Coffee (库迪咖啡) has initiated a nationwide upgrade of its core liquid ingredients, including milk, thick milk, raw coconut milk, and oat milk. By standardizing on premium raw materials, the brand aims to enhance consistency and product quality as it scales its global footprint.
(Cotti Coffee (库迪咖啡) Store Environment)
New Delivery Industry Regulations Take Effect on June 1
Effective June 1, 2026, new food delivery regulations in China require platforms and merchants to disclose the status of “ghost kitchens” and mandate the use of tamper-evident seals. These measures are designed to enhance food safety transparency and consumer trust in the booming delivery sector.
