Had a busy day. Here’s what happened in the tea and coffee sector:
Recently, Cotti Coffee launched a co-branded “Glen Plaid Style” combo meal. Purchasing the combo includes a Glen Plaid Style tweed cup sleeve. The co-branded campaign features drinks such as the Savory Cheese Series, Toffee Series, and Dark Chocolate Series.
YH.Tang has introduced two new products: Pistachio Latte and Pistachio Matcha Delight, both primarily featuring pistachio as the key ingredient, with one combining coffee and milk, and the other matcha and milk.
As of the end of 2025, GoodMe’s total store count has reached 13,000. Among the stores closed in 2025, one-third were shut down due to location adjustments or relocations, while the remaining two-thirds were primarily due to franchisees voluntarily withdrawing. For 2026, GoodMe plans a net increase of approximately 3,000 stores, aiming to open 4,000 new locations while keeping closures under 1,000. Today, GoodMe Technology (Zhejiang) Co., Ltd. successfully bid for a commercial and financial land parcel in Hangzhou for 455 million CNY.
The new brand Tamkoko Tea Garden made a remarkable debut on TikTok. Starting at 18:00 on January 9th, Tamkoko Tea Garden commenced its first live stream on TikTok, broadcasting three consecutive sessions until 00:30 on January 12th. Over the three days, the cumulative Gross Merchandise Volume (GMV) in the live stream rooms exceeded 20 million CNY. As of January 12th, Tamkoko Tea Garden’s official TikTok account has gained over 39,000 followers.
Recently, a consumer reported that the packaging of a Costa Organic Pu’er Tea (Ripe Tea) Compressed Tea product purchased on an e-commerce platform indicated a shelf life of 100 years. Customer service stated that this product is a tea leaves and that “tea becomes more fragrant with age.” When asked if it can actually be stored for 100 years, the representative said that if stored properly (away from light at room temperature), the tea leaves can be kept for a very long time.
Recently, Reborn Coffee announced the completion of a $6.5 million (approximately 45.3944 million RMB) equity financing, with shares priced at $5.45 each. This move brings the company back into compliance with Nasdaq’s shareholder equity requirements. The company’s founder and CEO stated that this financing was priced at approximately three times the current market rate, allowing the company to secure capital while clearing related warrant liabilities. He also revealed that the company is expected to achieve profitability this year.