June Industry Report: 54 Mainstream Brands Open 4,480 New Stores
The “China Fresh-made Tea and Coffee Industry Monthly Report (June 2026)” reveals a steady expansion phase, with 54 mainstream brands opening a total of 4,480 new locations during the month. Mixue Bingcheng (蜜雪冰城) led the pack with 1,345 new stores, followed by Lucky Coffee (幸运咖) and ChaPanda (茶百道), showcasing the resilience of the value-driven segment.
(Leading brands like Goodme (古茗) continue to optimize store formats in Tier-1 and Tier-2 cities)
HEYTEA (喜茶) Launches Third “Stir-fry Ice Lab” in IFC Shanghai
HEYTEA (喜茶) has expanded its high-concept experimental format with the opening of its third “HEYTEA Stir-fry Ice Lab” at the prestigious IFC mall in Shanghai. The lab features exclusive artisanal ice textures and seasonal fruit pairings, continuing HEYTEA’s push for premium differentiation in the cold-dessert category.
(HEYTEA (喜茶) maintains its “Inspiration Center” positioning with luxury retail expansions)
Lucky Coffee (幸运咖) Hits 8,539 Operating Stores by End of June
Budget coffee leader Lucky Coffee (幸运咖) has reached a new scale milestone, reporting 8,539 stores in operation by June 30. The brand’s rapid penetration into lower-tier markets continues to put pressure on local independent cafes and established mass-market competitors.
Molly Tea (茉莉奶白) Reaches 2,591 Stores with 7 Simultaneous Openings
Jasmine specialist Molly Tea (茉莉奶白) has successfully completed a seven-store simultaneous opening wave, bringing its total national footprint to 2,591 locations. The brand’s rapid growth underscores the soaring popularity of floral-scented tea bases among urban Gen-Z consumers.
Starbucks China (星巴克) Initiates Mooncake Gift Set Pre-sales
Starbucks China (星巴克) has officially kicked off pre-sales for its 2026 Mid-Autumn Festival mooncake gift sets. This year’s collection features high-end cultural packaging and innovative coffee-infused fillings, a critical high-margin category for the brand’s summer-to-autumn seasonal transition.
Goodme (古茗) Onboards “Thai Citrus” Series for Summer Peak
Expanding its regional flavor portfolio, Goodme (古茗) has launched the “Thai Citrus” summer series. Utilizing premium imported citrus from Southeast Asia, the lineup aims to provide a distinct flavor profile compared to the domestic lemon-based beverages that currently dominate the market.
FAO Highlights Continued Volatility in Global Coffee Market Prices
The Food and Agriculture Organization (FAO) has released a new report warning of sustained volatility in global coffee bean prices throughout the remainder of 2026. Factors such as climate disruptions in major origins and rising logistics costs are expected to maintain pressure on raw material procurement for global coffee chains.
